Parawalk Vol.1 - Hershey's
project type
3D Modeling, Animation
year
2023
my role
3D Artist & Animator
client
Parallab
A self-initiated concept by Parallab that reimagines Hershey’s as a gothic shoe inspired by the first Moon landing, joining the brand’s 125-year legacy with the spirit of exploration. 3D shoe and packaging visuals bring the concept to life.
approach
Parallab developed the concept of a gothic shoe inspired by the first Moon landing, joining Hershey’s 125-year legacy with the spirit of exploration. The 3D shoe and packaging were modeled and animated to bring the concept to life as campaign visuals.
full videos
